Book early.
Belong from the beginning.
Braj World is a proposed 300-acre global cultural, entertainment, food, retail and hospitality destination in Mathura-Vrindavan — and founding advance bookings are now open at a flat ₹1,000 per guest.
Pay ₹1,000.
Get ₹2,000 experience value*
Book your future Braj World visit in advance. Available in multiples of ₹1,000 per person. Benefits activate after Braj World begins actual commercial operations.
*2X refers to eligible Braj World experience value only. No cash redemption, interest or investment return. Subject to the complete Terms & Conditions and applicable law. Braj World is a proposed development, currently under planning & statutory approvals.
A year of celebrations in Braj
Braj lives by its festivals. Pick the celebration your family wants to be part of — we'll set your preferred visit period for the booking. Dates follow the lunar panchang (IST) and may shift by a day locally.
Book your visit.
Choose how much each guest contributes — anything from ₹1,000 to ₹10,000 (in ₹1,000 steps). Whatever you pay, you get 2× the amount as experience value. Add each guest by name and age — book for your whole family or group (up to 100 at a time), and add more anytime later.
Add your email and 10-digit mobile number to confirm the booking.
No account needed — just your email & phone. Sign in anytime with a one-time code to view your tickets.
One pool. Your whole group.
Every voucher you book adds to a single shared experience-value pool — usable by any holder, singly or jointly. Perfect for families and groups.
Book for your group
Add each guest by name and age. Every guest aged 7+ is a flat ₹1,000 voucher; children up to 6 enter free.
Values are clubbed
The 2X experience value of all your vouchers is combined into one shared pool — no splitting, no separate balances.
Spend together or solo
After opening, any holder can redeem from the pool across eligible experiences — alone or with the whole group.
A family books together, and shares one pool.
Two parents, one child aged 9, and one child aged 5. Three guests pay; the youngest enters free. All the experience value clubs into a single balance the family uses however they like.
Bring a friend. Earn 15% of their booking.
Share your personal referral code. Every time a friend makes an advance booking with it, you earn 15% of their purchase value as extra experience value — added straight to your clubbed pool.
Referral reward is 15% of the referred friend’s eligible purchase value, credited once per referred person as non-cash Braj World experience value. Not cash, interest or an investment return. Subject to the Terms & Conditions.
A destination people can return to.
Culture, cuisine, retail, family entertainment, festivals and hospitality — anchored in the spirit of Braj.
Braj Cultural Heart
Krishna-inspired storytelling, performance, crafts, ghats and a signature night show.
24 Pavilions
12 Indian and 12 international pavilions, each with themed retail, dining and performances.
Vegetarian World
A global vegetarian food district designed for family, Jain, vegan and regional preferences.
All-day Entertainment
Rides, indoor attractions, event arena, lake show, hotels and changing seasonal programmes.
Transforming Tourism into Economic Growth
Braj World aims to turn millions of visitors into lasting economic value for the Braj region — creating 10,000–15,000+ jobs, enabling 1,000+ business opportunities, stimulating hospitality and local commerce, and potentially supporting a ₹2,000–3,000+ crore annual economic ecosystem at maturity.
10,000–15,000+
jobs created
Direct and indirect employment across hospitality, retail, F&B, culture, operations and transport.
1,000+
business opportunities
Shops, kiosks, restaurants, artisan stalls, hotels and service partners across 300 acres.
600+
hotel keys & longer stays
Overnight stays turn day-trips into multi-day visits that lift local hospitality and commerce.
₹2,000–3,000+ cr
annual economic ecosystem
Potential annual economic activity supported in the Braj region at maturity.
More Visitors.Longer Stays.More Jobs.More Prosperity for Braj.
Indicative projections at maturity, based on the concept master plan. Actual outcomes depend on final approvals, phasing, operator commitments and visitor volumes. Not a financial forecast or an offer of any kind.
Designed as a destination city.
The development combines cultural districts, entertainment, hospitality, MICE, retail, food and extensive infrastructure rather than operating as a single conventional theme park.
Totals span all districts — India & International pavilions, the food district, bazaar, arena, hotels and convention centre. Indicative concept-stage figures.
How the 300 acres are planned
Six headline districts shown below; the remaining land covers hotels, convention centre, food district, bazaar, green buffers and services. Indicative concept-stage areas.
Twelve worlds. One address.
From a grand ceremonial gateway to a glowing central lake, an amusement district, a global food street and a green convention campus — every district is designed as a destination in its own right.
Set up shop in the World of Krishna
668 shops, 242 restaurants & cafés, 280 kiosks, 600 hotel keys and 24 pavilions are planned across 300 acres. Tell us what you’d like to run — we’ll keep you on the priority list as commercial leasing opens.
Tell us what you’d like to run.
Pick an opportunity above, or fill in the form and describe your idea. Our commercial team responds within a few working days.
- No fee to register interest — this is a priority list, not a booking
- Leasing, licence and revenue-share models to be published with the commercial plan
- Preference for vegetarian F&B, regional makers and culturally rooted brands
- Your details are used only to contact you about this enquiry
A reason to stay
after sunset.
The attraction mix is designed around repeat visits: changing performances, a signature lake show, family rides, indoor climate-controlled experiences, festivals and a 20,000-person event arena.
Lake & Night Show
18-acre zone with about 10 acres of water, fountains, projection, music and a signature Braj spectacle.
22 major rides
4 signature rides, 8 family rides and 10 children’s rides in a 28-acre amusement district.
6 indoor anchors
Immersive Braj, global cultures, VR/AR, kids edutainment, family entertainment and rotating exhibitions.
20,000-seat arena
Concerts, Holi, Janmashtami, food festivals, international performances and seasonal events.
136 food businesses
36 themed restaurants, 24 QSRs, 16 cafes/dessert outlets and 60 street-food kiosks in the core food district.
600 rooms planned
A 350-key luxury hotel and 250-key family resort, plus a convention and exhibition centre.
जय श्री राधे
Welcome to the Land of Krishna
Braj World is imagined as an offering to Braj — a place where devotion, culture and celebration meet the world.
Pavilions designed as places,
not themed shop blocks.
Each pavilion combines architecture, cuisine, retail, craft, exhibitions and a live performance courtyard. The current commercial programme totals 360 pavilion shops, 72 restaurants/cafes and 60 kiosks.
30 acres
12 regional pavilions. Typical module: 16 x 350 sq ft shops, one 1,200 sq ft anchor, two 1,600 sq ft restaurants and two 120 sq ft kiosks.
34 acres
12 world pavilions. Typical module: 12 x 450 sq ft shops, one 1,500 sq ft anchor, two restaurants, two cafes and three 120 sq ft kiosks.
492 units
360 shops + 72 F&B outlets + 60 kiosks, before the main bazaar, food district, rides, hotels and event-zone inventory.
12 regions • 30 acres
| Code | Pavilion | Plot | Built-up | Shops | Restaurants | Kiosks |
|---|---|---|---|---|---|---|
| I-01 | Rajasthan | 2.30 acres | 42,000 sq ft | 17 | 2 | 2 |
| I-02 | Gujarat | 2.00 acres | 38,000 sq ft | 17 | 2 | 2 |
| I-03 | Punjab | 2.00 acres | 38,000 sq ft | 17 | 2 | 2 |
| I-04 | Kashmir / Himalayas | 2.00 acres | 37,000 sq ft | 17 | 2 | 2 |
| I-05 | Uttar Pradesh | 2.00 acres | 39,000 sq ft | 17 | 2 | 2 |
| I-06 | Madhya Pradesh | 1.80 acres | 34,000 sq ft | 17 | 2 | 2 |
| I-07 | Maharashtra & Goa | 2.00 acres | 38,000 sq ft | 17 | 2 | 2 |
| I-08 | Bengal & Odisha | 2.00 acres | 38,000 sq ft | 17 | 2 | 2 |
| I-09 | North-East India | 2.10 acres | 40,000 sq ft | 17 | 2 | 2 |
| I-10 | Tamil Nadu | 1.90 acres | 36,000 sq ft | 17 | 2 | 2 |
| I-11 | Kerala | 1.90 acres | 36,000 sq ft | 17 | 2 | 2 |
| I-12 | Karnataka-Telangana-Andhra | 2.00 acres | 38,000 sq ft | 17 | 2 | 2 |
12 worlds • 34 acres
| Code | Pavilion | Plot | Built-up | Shops | F&B | Kiosks |
|---|---|---|---|---|---|---|
| W-01 | Arabia | 2.60 acres | 48,000 sq ft | 13 | 4 | 3 |
| W-02 | Japan | 2.10 acres | 40,000 sq ft | 13 | 4 | 3 |
| W-03 | Korea | 1.90 acres | 37,000 sq ft | 13 | 4 | 3 |
| W-04 | China | 2.40 acres | 46,000 sq ft | 13 | 4 | 3 |
| W-05 | South-East Asia | 2.30 acres | 43,000 sq ft | 13 | 4 | 3 |
| W-06 | Central Asia & Turkey | 2.30 acres | 43,000 sq ft | 13 | 4 | 3 |
| W-07 | Mediterranean Europe | 2.40 acres | 45,000 sq ft | 13 | 4 | 3 |
| W-08 | Western Europe | 2.20 acres | 42,000 sq ft | 13 | 4 | 3 |
| W-09 | North Africa | 2.10 acres | 39,000 sq ft | 13 | 4 | 3 |
| W-10 | Sub-Saharan Africa | 2.00 acres | 38,000 sq ft | 13 | 4 | 3 |
| W-11 | Americas | 2.20 acres | 42,000 sq ft | 13 | 4 | 3 |
| W-12 | Global Future | 1.90 acres | 38,000 sq ft | 13 | 4 | 3 |
Rajasthan • I-01
2.30 acres • 42,000 sq ft built-up • 17 shops • 2 restaurants • 2 kiosks. Royal arrival, shaded shopping arcades, a central performance courtyard and concealed rear service access.
Founding members should receive experiences — not promises of returns.
The proposed Founders Club separates customer privileges from investment products. Benefits may include priority access, special events, booking privileges and promotional experience credits under final legally approved terms.
Experiences, not returns
Membership brings priority access, events and experience value. It never carries interest, profit share, equity or a buyback promise.
Fair, first-come access
Founding privileges follow booking order and tier — no auctions, no resale market, no paid queue-jumping.
Progress you can check
Every milestone claim is dated and document-backed on the Progress tracker; benefits stay indicative until approvals land.
Membership privileges under consideration
Priority booking
Earlier windows for festivals, arena events, premium experiences and selected hotel packages.
Founder events
Pre-opening experience-centre visits, cultural programmes and annual members’ gatherings.
Clubbed experience value
The experience value of all your vouchers is pooled and can be used by any holder, singly or jointly — ideal for families and groups.
Recognition
Digital Founder identity, collectible credentials and selected on-site recognition subject to privacy settings.
Partner privileges
Potential benefits with approved hospitality, transport and event partners where legally and commercially feasible.
Project transparency
Access to a progress dashboard showing material project milestones rather than vague opening promises.
Tiers are based on your total booking value
₹0 – ₹24,000
total booking value
- Digital Founder identity
- Live registry access
₹25,000 – ₹99,000
total booking value • 25+ paid vouchers
- Priority festival booking
- Founder events invitation
₹1,00,000 – ₹2,49,000
total booking value • 100+ paid vouchers
- Early premium windows
- Members’ gatherings
- Partner privileges
₹2,50,000+
total booking value and above • 250+ paid vouchers
- Top-priority access
- On-site recognition
- Concierge booking
Tiers count the total Purchase Value of paid vouchers on your account (₹1,000 per guest). Tier privileges are customer benefits under consideration, subject to final legally approved terms — not financial returns.
Show milestones.
Don’t hide behind percentages.
We publish dated, document-backed milestones for land, jurisdiction, master planning, statutory approvals, financing, operator commitments and construction — and update them whenever material facts change.
Site identification & title diligence
Candidate parcels, access, ownership, encumbrance, flood and jurisdiction checks.
Concept-stageAuthority & land-use confirmation
Confirm whether the selected land falls under YEIDA/MVDA and obtain the applicable planning route.
Not yet evidencedConcept master plan
300-acre land-use framework, pavilion districts, roads, utilities, parking and destination anchors.
Concept preparedDPR & financial structure
Demand, CAPEX, operating model, phased funding, visitor ramp-up and project-return scenarios.
Concept DPR preparedStatutory applications & operator LOIs
Applications, environmental/traffic studies and commercial operator commitments.
Future milestoneConstruction & commissioning
Package-wise construction tracking with independent certification and opening readiness.
Future milestoneVerify a Braj World voucher.
Our live registry discloses only the status and masked holder details while protecting mobile, email and other private information. Vouchers are non-transferable and non-refundable.
Enter voucher code
One digital relationship
from booking to opening.
Sign in with a one-time code sent to the email or phone you used at booking — to view your tickets, booking history and referrals.
Sign in to your tickets
No password needed — we’ll text or email you a one-time code.
Use the email or phone number you gave while booking. We’ll send a one-time 6-digit code — no password to remember.
Consumer benefit, not investment return.
Plain-language summary of how advance bookings work. The complete Terms & Conditions govern; they are pending final counsel sign-off and material changes will be notified to every booking holder.
No investment character
The proposed voucher does not confer equity, debt, profit share, project ownership, interest, assured appreciation, company buyback or cash redemption rights.
Promotional experience value
Any additional experience value is a consumer promotional benefit subject to final eligible services, validity, capacity, blackout, tax and redemption terms.
Non-transferable & non-refundable
Vouchers are strictly non-transferable and non-refundable. No company-operated cash secondary market is proposed. The combined experience value is pooled for use by any holder, singly or jointly.
Right of admission reserved
Entry to Braj World and every pavilion, attraction or event is at the sole discretion of Braj World. A voucher records a booking; it does not guarantee entry on a specific date or to a specific attraction. Entry is subject to the Braj World Entry Guidelines, valid ID matching the voucher, security screening, capacity, safety and statutory directions. Braj World reserves all rights of entry and access.
Project status disclosure
Land control, approvals, construction status and expected opening date should be disclosed prominently and updated whenever material facts change.
Cancellation / non-opening
Final terms require specific treatment for delay, cancellation, inability to provide services, refund obligations and force-majeure circumstances.
Payments and privacy
Use an authorised payment provider, secure authentication, privacy notices, consent controls, retention policies and auditable reconciliation before launch.
Braj World at a glance
One board capturing the entire 300-acre destination — its districts, attractions, hospitality and the tourism economy it aims to create. Tap to view full size.
Culture. Cuisine. Entertainment. Celebration.
Frequently asked questions
Quick answers about Braj World, advance bookings, experience value and voucher verification.
What is Braj World?
Braj World - World of Krishna is a proposed 300-acre global cultural, entertainment, food, retail and hospitality destination in Mathura-Vrindavan, Uttar Pradesh, with 24 India & International pavilions, festivals, a central lake night show, hotels and a global vegetarian food district.
How much does an advance booking cost?
Founding advance bookings are a flat Rs 1,000 per guest. Each booking is eligible for Rs 2,000 of experience value redeemable at Braj World after opening. Children up to 6 years enter free.
Is the experience value refundable or an investment?
No. Experience value is redeemable only at Braj World after opening. It is not cash, interest or an investment return. Bookings are valid for 5 years from issue.
Where is Braj World located?
Braj World is planned in the Mathura-Vrindavan region of Uttar Pradesh, India - the heart of Braj Bhoomi, the land of Shri Krishna.
How does the referral programme work?
Every member gets a personal referral code. When a friend books with your code, 15% of their purchase value is added to your clubbed experience value.
How do I verify a Braj World voucher?
Scan the QR code on the certificate or open the Verify section on the website and enter the voucher code to check it against the live registry.